For those whose fortunes are aligned with TV ad

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For those whose fortunes are aligned with TV ad sales, there came a moment during the cable upfront of 2006 where the marketplace began to assume the deliberate pace of a daytime soap opera, as any move toward advancing the narrative was stalled by (metaphorical) organ swells and the odd exchange of meaningful glances. The conversation between media buyers and network ad sales execs stretched from mid-March through the end of summer. This year, the drama promises to unfold earlier than ever before, as Oxygen Media announced it would hold its first official upfront presentation on Jan.

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