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There’s a weird pleasure that always comes from watching a new ad from German home improvement store Hornbach, and this time is no different.
The delightfully titled “Regret Nothing. About the Grandeur in Failure” tells you (almost) everything you need to know, but an added element of unhinged insanity burrows under your skin over its one-minute length.
The film opens with a boy riding his bike toward the skeleton of a house under construction, right in the middle of some idyllic plain that hails straight out of escape
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