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DALLAS Interpublic Group’s Temerlin McClain is bulking up its planning department.
The Irving, Texas-based agency has hired Jason Parker as an account planner and has promoted Jessica Acker to the same position. Both report to director of strategic planning Brent Nelsen, who previously was the sole member of the agency’s department.
“With the change in management, I’m now going full steam—introducing a planning process, new research methodologies and adding new people are part of that formula,” said Nelsen, referring to Jim Ferguson’s October arrival at Temerlin McClain as chairman and chief creative officer.
Nelsen
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