PORTLAND, ORE. – Saatchi & Saatchi unit Team One Advertising, El Segundo, Calif., is working on a basketball project and a soccer project for Adidas America, according to Cindy Yoshimura, Adidas America marketing director. Yoshimura would not elaborate on the projects. She also confirmed that as the company’s relationship with Young & Rubicam/Chicago winds down, Adidas would be handling much of its creative work in-house. Adidas spent approximately $5 million in advertising in 1992.
Copyright Adweek L.P. (1993)
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