TBWA\London Names CEO

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

NEW YORK TBWA\London has promoted from within to fill its CEO and chairman slots, nearly a year after former CEO Andrew McGuinness and ex-chairman and creative director Trevor Beattie walked out.

The new CEO is Matt Shepherd-Smith, who was managing director, and the new chairman is Neil Dawson, former executive planning director, the Omnicom Group agency said today. Shepherd-Smith, 38, and Dawson, 41, complete a management team that also includes joint creative directors Danny Brooke-Taylor, 36, and Tony McTear, 40.

Brooke-Taylor



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in