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MVBMS’ Exec Moves West to Take CEO Post
NEW YORK–As Bob Kuperman likes to say, TBWA/Chiat/Day “doesn’t rebuild, it reloads.”
Bolstering its top ranks, the agency has hired Tom Carroll of Messner Vetere Berger McNamee Schmetterer/Euro RSCG as president and chief executive officer of its flagship office in Playa del Rey, Calif. The move is effective immediately.
Carroll, 43, will take a lead role on the shop’s Nissan account at the $1.4 billion agency. He will report to Bob Kuperman, chief executive, president of the Americas for TBWA Worldwide.
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