TBWA\C\D Prevails at Beldings

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LOS ANGELES Omnicom Group’s TBWA\Chiat\Day won Best Book and joined sister shop DDB and independents Ground Zero Advertising, RPA and Secret Weapon Marketing as top winners at the 40th annual Belding Awards held here last night.

Omnicom’s Tequila won the prestigious sweepstakes award for its campaign for the Sony PlayStation title Shadow of the Colossus. TBWA\C\D won the grand prize bowl for work that included a Nissan magazine campaign, the “Dogma” spot for Pedigree, the Pepsi One campaign, and the “Pussywillows” and “Paddleball” spots for Sony PlayStation.

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