The Sweet Smell Of Success? Chanel will break an ad for Coco, its third best-selling fragrance, in women’s fashion magazines next week.

Like the most recent Coco ad, launched two and half years ago, this print work is set in the “legendary” Paris apartment of the late designer.
Morbid? Not at all, but the haute couturire may not have been so pleased with the cleaning crew or the art directors working on the ad (shown here) created in-house.
A close examination reveals that one leg of Coco Chanel’s beige suede sofa appears to be scuffed and scratched. The couch is occasionally shipped around the world for special store openings and Chanel events.
A Chanel representative said the apartment is legendary due the art collection Coco Chanel acquired in her lifetime. Editors of beauty and glamour magazines can visit the residence “for inspiration,” but only by appointment.
The execution is themed “Coco. The Spirit of Chanel.”