Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Swardlick Marketing Group has unveiled its latest campaign for the Maine Office of Tourism.
The print and broadcast work for the warm-weather season positions Maine as a touring destination instead of simply a state with great scenery, according to David Swardlick, president of the Portland, Maine agency.
“Maine has not been as well-known as a touring destination as much as it has been [seen as] a relaxing and beautiful area,” said Swardlick. “Our goal has been to attract new first-time visitors.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in