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BOSTON Swardlick Marketing Group has launched its latest work for the Maine Department of Transportation.
The 30-second TV spot shows five nuns packed into a car for a long journey. The nun who is driving grows increasingly frustrated at the others who play guitars and sing loudly, give the wrong directions and request frequent stops for snacks. At the end of the commercial the driving nun angrily throws the guitar out the window. A voiceover says, “Sometimes traveling by car can try even the patience of a saint.
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