Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
StubHub, the eBay-owned marketplace for online ticket sellers and buyers, has selected Goodby Silverstein & Partners as its global agency of record after a review.
The assignment for GS&P includes a redesign of the client's brand identity as StubHub aims to position itself as the top destination for music, sports and entertainment events around the world. The secondary-ticket site wants to provide consumers with information on parking, restaurants, the weather and more.
"GS&P presented to us a vision for the StubHub brand and innovative ways to bring it to life," said StubHub CMO Jennifer Betka.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in