Stories you'll find in this week's print edition of Adweek Southeast Edition

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Triplex
Tinsley Advertising adds trio of resorts to its hospitality business.

Going the Distance
BellSouth Extends Its Phone Reach
BellSouth wasted little time in launching its first campaign for long-distance service. The firm gained FCC approval in mid-May and broke television work from its former incumbent last week. Follow-up ads from Grey in Atlanta will promote the client’s bundled offerings.

Negative Worth
Nextel divides its marketing attack in the latest work from Mullen. Actor Dennis Franz reprises his “I don’t do any ads” role in spots aimed at consumers.







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