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Team Leader
Gary Epstein heads up $2 billion Euro RSCG Tatham Partners in a restructuring that splits the organization into two agencies.
A Solid Plan
SMG Direct Lands Ditech.com Account
SMG Direct, the joint venture between Bcom3’s Starcom MediaVest Group and direct-response specialist Inter/Media Advertising, is awarded media-planning duties for Ditech.com’s $50 million business. The client wanted a shop with a strong GM connection.
Agency Alert
Jacobson Rost topped four rival agencies to win the First Alert smoke and carbon-monoxide detector business.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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