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Hits the Spot
GM Mediaworks gains control over $800 million in local buying from IPG sister LCI.
Cliff, Interrupted
Hot Shop Cliff Freeman at a Crossroads
For years, he vowed to stay independent. Now, Cliff Freeman admits that “this whole thing [selling] is on my radar screen.” But timing and dwindling agency fortunes may have narrowed his window of opportunity … at least for now. A look at the state of the agency.
Hyundai Launches Another Review
Four firms are competing in a Hyundai/ Kia review to find an auditor for the carmakers’ media business.
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