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ATLANTA Three years after losing the St. Petersburg/Clearwater Area Convention and Visitors Bureau account, Yesawich, Pepperdine, Brown & Russell reclaimed the business in a review last week.
The Orlando, Fla., shop was one of three agencies competing for the $4.4 million account. Cramer-Kresselt of Chicago and Smith Advertising of Fayetteville, N.C., also pitched the business.
The Pinellas County Commission will vote on the contract Oct. 5, a procedure YPB&R expects to be a formality, to finalize the deal.
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