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NEW YORK Local ad platform provider Spot Runner has enhanced its creative capabilities with the acquisition of GlobeShooter, a six-month-old start-up network of production professionals.
With the acquisition, Spot Runner is forming a production unit designed to bolster its abilities to create low-cost commercials. GlobeShooter’s network has 1,200 producers, videographers and production professionals nationwide who can be dispatched to shoot video on location.
Those segments can be combined with Spot Runner’s library of thousands of pre-made commercials.
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