Speciale Takes Star Role at MediaVest

After 15 years at MediaCom, with the last two as evp, director of national and local broadcast, Donna Speciale will step out from under global buying officer Jon Mandel’s higher profile when she moves to MediaVest next month.

MediaCom, Grey Global Group’s media arm, is so identified with Mandel that “the only way Donna could really establish herself in her own right was to go somewhere else,” said one source, adding that in her new role, Speciale stands to “build on” her name.

Speciale, 41, will replace Mel Berning as president of U.S.