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DALLAS Southwest Airlines today christened the second 737 jet to carry advertising for a third party, calling it “Slam Dunk One” for the National Basketball Association.
The airline’s first paint scheme for another company, the “Shamu” jet for Seaworld introduced in 1988, is still flying, Southwest said.
The paint scheme on Slam Dunk One designed by Southwest’s ad shop GSD&M shows an NBA basketball going through a hoop on the forward section of the fuselage. The ball is trailed by an orange wave that starts from the back of the plane, making it appear as if it is being shot into the basket.
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