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SAN FRANCISCO Doremus has won the estimated $3 million Autodesk account, the agency confirmed.
The San Rafael, Calif.-based maker of design software and digital content chose the San Francisco agency after a lengthy review process. Autodesk began its review in November with 70 agencies, eventually narrowing the field to Doremus and Hill, Holliday, Connors, Cosmopulos, both in San Francisco, and Butler, Shine & Stern in Sausalito, Calif.
Sources had speculated late last month that the account might be awarded to Doremus on an “interim basis,” because Autodesk is currently in the process of replacing Kathi Fox, its former vice president of worldwide marketing, who resigned from the company in the middle of the review.
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