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A Yale University library exhibition of pro- and anti-tobacco advertising that chronicles the 180-degree shift in efforts to shape U.S. public opinion on the benefits and risks of cigarette smoking may foretell the future for electronic cigarettes.
The earliest piece in the "Selling Smoke" exhibit is a 1919 magazine ad for Chesterfield, touting the uniquely satisfying blend of Turkish and American tobaccos. The most recent appears to be a 1997 American Lung Association "Thanks for Not Smoking" sticker.
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