Smith Barney Picks Finalists

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NEW YORK Three New York shops have emerged as finalists for creative and media duties on Smith Barney’s ad account: Young & Rubicam, McCann Erickson and Gardner Nelson & Partners, sources said.

The New York client selected the contenders after visiting about eight shops, said sources. Estimated billings are $35 million.

The incumbent, Interpublic Group’s Hill, Holliday, Connors, Cosmopulos, is not defending because the review was triggered largely by the shop adding creative duties on the Global Wealth and Investment Management division of Bank of America, a Smith Barney rival.

Smith





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