SMG Gets New Search Chief

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NEW YORK Steve Governale, head of Starcom MediaVest Group’s search practice, has left the agency to join AT&T.

In his place, the Publicis Groupe network has named Jill Balis managing director of SMG Search, part of the SMG Performance Marketing unit. Balis previously served as director of consumer analytics and strategy at SMG PM, which Starcom MediaVest set up earlier this year.
 
As head of the search practice, Balis will manage 55 search pros and devise strategy for clients like General Motors, Wal-Mart, ESPN and Continental.

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