A SIGN OF THE TIMES

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.





We’ve heard of protests to get billboards torn down, but get a load of this one . . . A group of demonstrators, who apparently take their advertising quite seriously, traipsed down Hollywood Blvd. last week in hopes of saving a neon Coca-Cola billboard that’s hung above the street for 50 years. The crowd urged members of the community to write Coke to convince them to keep the sign up. But somebody needs to clue this group in on the fine line between business and art.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in