Siemens Enterprise Communications' Media Review Nears End

Global contest is down to 2 shops after cut last week

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And then there were two.

Horizon Media and PHD are the last agencies standing in the global media review of Siemens Enterprise Communications, following the elimination of Initiative last week.

The remaining shops have since met with Chris Hummel, North American president of Siemens Enterprise Communications, and a decision could come as soon as next week.

Media spending on the assignment, which encompasses the U.S., Asia, Europe and Latin America, is estimated at $90 million. New York-based consultancy Drexler/Fajen & Partners is managing the search.

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