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Peter Allen has joined brand consultancy Siegel & Gale, an Omnicom company in New York, in the new position of marketing services director. Allen was most recently the principal of Peter Allen Communications, a brand communications consultancy in San Francisco, for six years. Prior to founding PAC in 1998, Allen spent nearly five years as executive director of worldwide marketing communications at Landor Associates in San Francisco. Allen has written frequently on marketing, branding and design for Brandweek, Design Management Journal and the Economic Daily News in Taiwan, among other periodicals.
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