Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Washington Mutual has confirmed placing its account in review, and sources said consultancy Select Resources International would oversee the process. [Adweek Online first reported the client was reaching out to agencies on Sept. 2].
The client spends more than $100 million annually on ads. Interpublic Group’s Sedgwick Rd. handles the main ad account for the Seattle-based banking client, but is not defending, the client said.
Asked if the company would hire a consultant to manage the process, client representative Mary Kelley said, “We will seek appropriate external advice as warranted.”
SRI
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in