Saatchi N.Y. Rebounds

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Lands $50 Mil. in Tasks From Glaxo, P&G
NEW YORK — Still smarting from the loss of its $100 million Delta Air Lines advertising account, Saatchi & Saatchi last week captured nearly $50 million in new assignments from Procter & Gamble and drug maker Glaxo Wellcome.
For Glaxo, Saatchi here will handle creative duties on the launch of Rilenza, a prescription drug designed to lessen the severity of flu. The shop landed the business after a review with undisclosed others, sources said.




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