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In Mountain Dew’s latest ad Russell Westbrook proves once again that he’s not going to do what other people tell him to do.
In the 30-second spot from BBDO New York, Westbrook does things that others say you probably shouldn’t do, like listening to his favorite slow jams to get pumped up for a big game or distracting teammates during important press conferences.
“From his play on the court, to his style off the court, Westbrook is all about doing things differently and shaking up the status quo,” Ryan Collis, senior director of marketing for Mountain Dew, said.
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