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NEW YORK Russell Corp. has signed a five-year exclusive license under which the company will manufacture and sell the merchandise of the Historically Black Colleges and Universities for nine institutions from the Mid-Eastern Athletic Conference, as well as for schools in a previously announced deal with the Southern Intercollegiate Athletic Conference and Southwestern Athletic Conference.
As part of the agreement, Russell will provide the conferences with royalties on the sales of apparel licensed through the institutions.
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