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As Roth Partners’ business grows, so does its leadership ranks.
Joining the New York agency are Martyn Straw as director of strategic planning, Keith Evans as executive creative director and Tracy Reilly as managing partner.
Straw is a former U.S. president of Interbrand who also has held top planning posts at BBDO and Doremus. Evans created ads for brands like Dell and Campbell’s at Young & Rubicam and Reilly managed accounts such as American Express at Digitas.
The newcomers all have something in common: years ago they worked with Roth founder and CEO Rick Roth at Ogilvy & Mather.
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