Rock Financial Hires Berline Group as Shop

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By Tanya Gazdik





DETROIT–The Berline Group, Bloomfield Hills, Mich., has landed the account of Rock Financial, one of the largest and fastest growing independent mortgage banks in the country.





The Bingham Farms, Mich.-based company spent $1.3 million on advertising in 1996, according to Competitive Media Reporting. That figure will grow to $2 million in 1997 and $4-5 million in 1998 since the company intends to double its size, said Heather Jones, the client’s director of marketing and advertising.





Rock Financial, which includes Boulder Financial as a division, currently has nine offices in Michigan.



















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