Roadwork Impresses at Kelly Awards

NEW YORK Carmichael Lynch and Crispin Porter + Bogusky have entered the final round of the Kelly Awards with the most entries, thanks largely to automotive clients Harley-Davidson, Porsche and Mini USA.

Carmichael Lynch won five finalist berths—three for Harley-Davidson Motorcycles advertising and two for Porsche ads—while Crispin’s Mini work earned four of its five berths. The agency’s Virgin Atlantic advertising also won a final slot.

BBDO’s touchy-feely work for Aquafina, which incorporated bubble wrap, won the agency one berth, while work for GE and eBay earned the New York shop two other slots. BBH won two spots for Axe entries; Leo Burnett earned two for Altoids; and the team of Arnold Worldwide and CP+B claimed two entries for its American Legacy work in the new best public service campaign category. Also up for that award is The Richards Group in Dallas for its “Doing the most good” Salvation Army campaign.

Wieden + Kennedy earned two spots for its Nike work and one in the new integrated campaign category for its holiday print, postcard, outdoor and online ads for Starbucks. Also nominated for the integrated prize are Venables, Bell & Partners in San Francisco for HBO Video’s “Oz: Season 5” campaign with handouts and peel-off stickers that indicated prison roles like “Bitch,” “Addict” and “Snitch.” CP+B’s “Counterfeit” campaign for Mini is also up for the honor.

In total, 25 executions were chosen for the contest. Awards will be presented at a luncheon at Cipriani 42nd Street in New York on June 14.