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LOS ANGELES R/GA president and chief executive Martin Reidy is leaving the Interpublic Group i-shop after seven years to head up Digitas on the West Coast starting Jan. 1, the companies confirmed today.
As president of Digitas West, a newly created post, Reidy will lead the interactive agency’s growth in the region. Based in the San Francisco office, home to clients like Charles Schwab & Co. and Microsoft, he will report to Rob Willms, president of Digitas’ Boston region.
“We
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