Red Roof Drops Hill, Holliday for Richards

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BOSTON For the second time in a week, Hill, Holliday, Connors, Cosmopulos has apparently come out on the losing end of a client consolidation.

Red Roof Inn, a unit of French hospitality conglomerate Accor that had been handled by Hill, Holliday’s San Francisco office, has returned creative duties on its $10-12 million account to The Richards Group of Dallas, sources said.

One week ago, Terra Lycos moved the $20 million account of its Lycos Web portal from Hill, Holliday’s headquarters office here to WPP Group’s Ogilvy & Mather, New York.



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