Recycling Advertising

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Last year when there was serious flooding in Honduras, Polygraphex shipped vinyl remnants from its outdoor ad messages that became emergency relief shelters. Now the company is trying to cut the red tape to help those displaced by the fighting in Yugoslavia.
In addition to outdoor boards, the Largo, Fla., company makes banners for special events, like the National Collegiate Athletic Association basketball tourney.
“Vinyl remnants from the printing process,or billboards that have survived their usefulness, such as Final Four banners used at Tropicana Field this past month, are viable resources,” said Polygraphex president Dennis Peskin.

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