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The recession doesn’t exist on the Web. At least based on the momentum surrounding online advertising, which is back to it’s pre-downturn, every-quarter-sets-a-record pace.
Advertisers spent $12.1 billion on the Web during the first half of 2010, a record for a half-year period, according to the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC). Spending climbed by 11.3 percent vs. the same period in 2009.
That spree was fueled by a robust $6.2 billion in spending during Q2, marking the second-largest revenue quarter ever tracked by the IAB/PwC (roughly $6.3
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