Launch Partnership’s David Wilgus, Diane Seimetz and Michael Boone get good news from Dave & Buster’s food-and-games establishments.
Ackerman Adds Theme Park Duties
Ackerman McQueen has gone global to service the estimated $20 million international advertising account of Six Flags. The Oklahoma City agency, which is staffing offices in Belgium, Spain and Texas, already handles the client’s $60 million domestic business.
GSD&M’s emotional TV campaign for the Central Texas division of the American Red Cross began airing over the Thanksgiving weekend. Three spots by the Austin, Texas, agency show how the organization helped the New York victims of Sept. 11 from 1,700 miles away.
FINALISTS ON DECK
One Southwest shop is among five finalists competing for the $20-30 million account of Celebrity Cruises. Rapp Collins in Irving, Texas, is up against Atlanta’s WestWayne, Digitas in Boston, Chicago’s DraftWorldwide and Wunderman in New York for the Miami-based business.
M/C/C has been hired to handle creative and media duties
for NextiraOne, a $1 billion voice and data networking firm. The Dallas shop topped Texas and Florida rivals in a review to win the Houston telecom business. Billings were not disclosed.
The Houston Taco Bell Advertising Association, a co-op representing 96 area restaurants, has assigned its regional marketing duties to Houston agency Rives Carlberg.
Mediaweek honors standouts in the media business, from broadcast to print to planning. Bob Frank of SFM Media wins
the President’s Award for a career spent pioneering the
full-service media independent. And Media Executive of
the Year goes to Rich Hamilton, CEO of Zenith, which won 10 of 12 accounts in the last 18 months.
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