Razorfish Loses N.Y. ECD

Razorfish lost another top manager this week with the departure of Marc Lucas, executive creative director in the shop’s New York office.
 
The Publicis Groupe shop confirmed that Lucas resigned this week after 18 months at the firm. Razorfish said it would soon name his replacement. When reached, Lucas declined to say which shop he’s joining.
 
Lucas came to Razorfish with a wealth of traditional creative experience at an agency that has its roots in Web site design. From 2004 to 2008, he was a creative director at SS+K, where he worked on Song, Delta and other accounts. His career also includes time as a creative director at AKA Advertising and stints as ecd at D’Arcy Hong Kong and Ogilvy Philippines.
 
Razorfish has lost several executives in the wake of its acquisition by Publicis. Earlier this week, Patrick Moorhead, the shop’s director of emerging platforms, defected to Draftfcb. chief strategy officer Jeff Lanctot left for Microsoft.
 
Lucas was named ecd for the Northeast at Razorfish in June. He had joined about a year earlier. His work included the shop’s first TV effort, a campaign for All detergent that featured a spot on The Celebrity Apprentice that drove traffic to Webisodes.