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BOSTON Racepoint Group said it has partnered with Elevator Speech to help businesses develop media training services and hone their communications techniques.
The client uses advanced video techniques to help businesses develop concise and compelling explanations of what they do. The process is called “elevator speech” because the verbal communication is designed to deliver key messages in 30 seconds, the time of a typical elevator ride.
“We are delighted to be able to offer our clients state-of-the art techniques to help them better articulate their core messages to key audiences,” said Marijean Lauzier, CEO of Racepoint in Waltham, Mass.
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