Racepoint Group Adds EVP in San Francisco

SAN FRANCISCO Racepoint Group said it has named Donna Gibbs evp at its office here.

She had previously serves as svp, consumer marketing at PlanetOut, a media and entertainment concern. She has also held posts at public relations shop Weber Shandwick. Her experience covers consumer and technology brands including Apple, Mattel, Nike and Microsoft.

“I’m particularly excited about Racepoint’s digital media relations expertise and look forward to making our outstanding capability widely known and available to our clients,” she said.

“I have worked with Donna Gibbs in the past and am delighted that she is working with us again,” said Marijean Lauzier, CEO of Racepoint Group, which is based in Waltham, Mass. “Donna’s breadth of experience, which runs the gamut from product and consumer marketing, to digital media relations, investor relations and issues management, represents a tremendous addition to our team.”

Racepoint’s clients include recent addition DigitalGlobe, which tapped the agency’s San Francisco office in November for marketing communications services. The company provides high-resolution commercial satellite imagery and related information products.

The shop added a London office via the acquisition of London-based Fuse PR, with clients such as EqualLogic, Fujitsu, Kana and UKOnline [Adweek Online, Nov. 4]. The three-year-old agency has 60 employees in its three locations. It specializes in marketing communciations and media relations.

—Adweek staff report