Publicis Groupe Acquires Turner Duckworth

Design firm known for Coca-Cola work

Design firm Turner Duckworth, known for its work for brands like Coca-Cola, Visa, Miller, Oreo, Google and Samsung, has been acquired by Publicis Groupe.

Turner Duckworth was founded in 1992 and led by joint CEOs and CCOs Bruce Duckworth and David Turner in London and San Francisco, respectively. The company will now be aligned with Publicis Groupe’s Leo Burnett division.

Turner Duckworth will continue to operate under its own name, however, and will retain its existing management team and structure. The firm will also continue to collaborate with other client agencies, regardless of network affiliation.

In a joint statement, Duckworth and Turner said, “With Leo Burnett, we see eye to eye about the importance of creative excellence, the growing impact of design on the brand communications world and the desire to have a strong design voice on a global scale. Most importantly, we like them as people. We have already collaborated with Leo Burnett on work for both Coca-Cola and Samsung, so we know it’s a great fit and that clients are hungry for seamless creativity from their agencies.”

In addition to Leo Burnett, Turner Duckworth joins Publicis Groupe units like BBH, Publicis Worldwide and Saatchi & Saatchi in the group’s advertising portfolio. The acquisition follows on the heels of the group’s purchase of Canadian agency Nurun, announced last week.