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NEW YORK David Droga is leaving Publicis, where he is global creative director, to start his own venture, which will be backed by the Publicis Groupe holding company, the agency confirmed.
“This is exciting and positive news for David, Publicis and the holding company,” said Publicis North America chairman and CEO Susan Gianinno. “As a creative company, it’s imperative that we explore new approaches to this increasingly fertile creative communications environment. David’s legacy at Publicis has been to push the limits creatively, which will continue.”
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