Moses Anshell in Phoenix appointed Toby Kane client services manager and Janelle Bauserman media buyer and planner. Kane formerly was an account executive at Paulsen Marketing Communications. Bauserman had been a media director and account executive at Hilton & Myers Advertising.
Responsys, a Palo Alto-based digital-marketing company, named Dan Springer chief executive officer. Springer had been managing director of Modem Media in San Francisco, where he helmed the company’s Western U.S. operations.
Colorist Sean Coleman joined Company 3 in Santa Monica. He arrives from Rushes/601 in Los Angeles, where his credits included spots for Nike, Nokia and Sony PlayStation, as well as music videos for artists such as Lenny Kravitz.
Four Square Productions, a motion-media company in San Diego, hired Elizabeth Estes-Cooper as senior vice president. She is charged with supervising client partnerships and exploring new strategic opportunities for the company. Estes-Cooper formerly was director of AM programming at Clear Channel Colorado.
Cultivator Advertising & Design in Denver tapped Becky McBride as client project manager, a new post. She will handle account management for clients such as Storage Technology Corp., The Pronghorn Club and the Prostate Cancer Education Council of Englewood. McBride most recently was project manager at The Communique Group in Centennial.
Mascola Advertising hired Kara McGuire as an account coordinator. She formerly worked in guest services at the Walt Disney World Resort and Loews Hotels, both in Orlando, Fla. At New Haven-based Mascola, she will work on tourism, leisure and luxury accounts such as the Greater New Haven Convention and Visitors Bureau and Stonewater Spas.
Draft named Alicia Ziegler a group account director and Margot Bogue a strategic director. Ziegler, a 20-year veteran of the ad industry, joins the Chicago shop from crosstown agency grant * jacoby, where she was director of client services and new business. In her new post, she reports to Tina Manika, director of promotional and retail marketing, and will work on the MilkPEP and Kellogg’s Co. accounts. Bogue had been a group account planning director at Euro RSCG Tatham Partners and also has worked at Ogilvy & Mather in Chicago. At Draft, Bogue, who reports to director of strategic planning and research Jim Lucas, will primarily focus on retail and promotions strategy.
Carmen Medina was named an assistant account executive at Simons Michelson Zieve Advertising in Troy. Medina joined the shop last May as an account coordinator.
Barkley Evergreen & Partners Public Relations promoted Jennifer Baldridge to vice president of business development and Kelli Ramey and Jeff Risley to vice president and account supervisor posts. Baldridge, a 13-year veteran of the Kansas City shop, will be responsible for new business and marketing at the PR practice. Ramey is responsible for the Lee Jeans account; Risley leads the R.H. Donnelly business. Ramey and Risley also co-manage departmental operations.
New York post-production studio Mad.House added Eric Pomert as a TV commercial editor. During his career, Pomert, who had been an editor with Mackenzie Cutler in New York, has edited work for Puma, Diet Dr Pepper, Heineken, Kleenex and Verizon Wireless, among others.
Gregg Liebman joined Turner Broadcasting System as vice president of CNN ad sales research. Based at the CNN ad sales office in New York, he reports to Jack Wakshlag, chief research officer for TBS, and works closely with Greg D’Alba, COO of CNN ad sales. Most recently senior vice president and research director at Zenith Media, Liebman led a team providing research and analysis for clients such as Georgia-Pacific, General Mills and Miramax.
The Republik installed Chris Bartlett as interactive director. He will handle Web-site development and online-marketing projects for the Durham shop’s accounts. Bartlett formerly was director of new media at Crocker/Flanagan in Sacramento, Calif. His account experience includes Saturn, Blue Diamond Almonds and Duraflame.
Jordan Associates hired Stephanie Meder as an account coordinator. As a recent graduate of Oklahoma State University, Meder interned at the Oklahoma City agency in 2003. She will work on accounts such as Blue Cross Blue Shield, Oklahoma RedHawks, Ideal Homes, Deaconess Hospital, Diagnostic Laboratory of Oklahoma and Doctor on Call.
Mary Stengel Austen was named Tierney Communications’ first female CEO since the agency was founded in 1942. Scott Franks, formerly CEO of the Philadelphia shop, has assumed the role of chairman. Austen added the CEO title to that of president, a post she has held since 2002. She now is responsible for day-to-day operations, while Franks concentrates on client strategy. The agency also maintains offices in Cherry Hill, N.J., and Harrisburg.
Rawle-Murdy Associates hired Bob Moquin as director of client services. He will be responsible for managing and training staff in the Charleston agency’s account-service department. Prior to joining RMA, Moquin served as account director at FKQ Advertising in Clearwater, Fla. Jay Stecher arrived at RMA as a public relations account executive. Stecher formerly worked as a public relations supervisor at SunCom Wireless, also in Charleston.
Lopez Negrete Communications named Liliana Gonzalez-Herrera senior media planner. Before joining the Houston shop, Gonzalez-Herrera was a senior planner and buyer at Recruitment Advertising Services, also in Houston. In addition, Lopez Negrete installed Blake Callaway as media planning supervisor. Callaway, who will work on the Bank of America and Visa accounts, formerly was a communications specialist at Kirshenbaum Bond + Partners in New York. The agency also added Kristi Turney and Gabriela Castillo as account supervisor and account coordinator, respectively. Turney arrives from Time Warner, where she was a promotions director; Castillo is a former regional marketing supervisor at McDonald’s Corp. in Houston.