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Digital agency Profero has purchased a majority stake in Latino-focused shop Vox Collective, the companies announced today. Financial terms were not disclosed.
Vox Collective will rebrand as Vox Profero, while being led by the New York-based agency’s co-founders Roberto Ramos and Susan Jaramillo, who will serve as president and chief executive officer, respectively. Eight-year-old Vox has 25 employees in its New York and San Francisco offices.
Profero, which first established success in Asia and Europe and has quickly gained a U.S.
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