Power Heads Hershey's Biz

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Some exec- utives spend their careers developing an exhaustive know-ledge of things that come in boxes. They’ll know everything there is to know about feminine hygiene brands, snack cakes or cereals. But Lynn Power, hired this month as group account director for the $90 million Hershey’s account at Havas’ Arnold in New York, doesn’t like to be boxed in.

“I think there is something to be said for getting a fresh perspective and being able to draw from other experiences you’ve had with different businesses,” said Power, 38.

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