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Creating a Sales Revival in Houston Leads to Central Gulf Duties
NEW ORLEANS–McCann-Erickson Southwest has been assigned the Central Gulf territory of Popeyes Chicken & Biscuits, adding the chain’s plum market of New Orleans to its roster.
The win will add $5-6 million in new Popeyes local market assignments to Houston-based McCann-Erickson Southwest, which last summer won the client’s Houston-area account estimated at $2.5 million.
Originally, McCann was just assigned Popeyes’ New Orleans-area account from Peter A. Mayer Advertising here.
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