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Pizza Hut has selected five finalists to pitch its creative account and longtime incumbent BBDO is not among them, the client has confirmed.
Pizza Hut initially identified the contenders as Publicis Groupe’s Saatchi & Saatchi; Interpublic Group units The Martin Agency and McCann Erickson; Omnicom Group’s Merkley + Partners; and MDC Partners’ Kirshenbaum Bond Senecal + Partners.
Subsequently, however, representatives from Pizza Hut and McCann Erickson said that units of McCann Worldgroup are pursuing the account, not McCann proper.
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