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How similar are the small joys in your life to the adrenaline-fueled highs of a post-touchdown dance by a millionaire football star? The world's No. 2 soda brand thinks the two might just be closer than you think.
Pepsi continues a season-long NFL marketing effort tonight with the second ad in its #BreakOutThePepsi campaign. The spot also features New York Giants wide receiver Odell Beckham, Jr.'s debut in his new role as soda spokesperson.
With creative by BBDO New York, the work compares the everyday victories of average Americans to the replay-worthy highlights that characterize pro football.
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