Partners Picks Up Anti-Virus Client

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Software Maker Symantec Taps Agency After GMO Drops Account
BOSTON–While executives from Partners & Simons were on the West Coast pitching the Symantec Corp. account, a virus was invading their computers back in Boston.
The shop’s information technology specialist had already purchased the future client’s Norton 2000 product, which vanquished the virus immediately, recounted agency principal Gib Trub last week.
Symantec, the No. 2 computer software security company in the country, assigned its corporate ad account to Partners & Simons after a low-key review of undisclosed shops.
The estimated $3-5 million assignment had been handled for more than four years by Goldberg Moser O’Neill, San Francisco.






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