Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Major League Baseball confirmed today that Jacqueline Parkes has been named to the newly created position of CMO. Parkes has been with the league since 1995, most recently as svp-advertising and marketing.
The promotion, effective immediately, comes as baseball is preparing for the numerous high-profile events surrounding the 2008 All-Star Game at Yankee Stadium on July 15. It was not disclosed when, or if, her position would be filled. The news was reported by the Sports Business Journal.
As
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in